In my other ‘life’ I work in the content, online, social media marketing world. There’s ALWAYS a big push to find, get connected to ‘influencers.’ Why We Care about Influencers The theory is if you can get somebody to tell somebody that you are somebody then you will have influence as well. Following that line of reasoning, everyone is looking for the top influencer … in their niche. Gaining influence is not about who you…